What are Software Asset Management Tools (SAM)?

Gartner, Magic Quadrant for SaaS Management Platforms, Tom Cipolla, Yolanda Harris, Jaswant Kalay, Dan Wilson, Ron Blair, Lina Al Dana, 22 July 2024
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What are Software Asset Management Tools (SAM)?

Software Asset Management (SAM) refers to a business practice that involves managing and optimizing the purchase, deployment, maintenance, utilization, and disposal of software applications within an organization. SAM tools are specialized software solutions designed to help IT professionals manage their organization’s software assets effectively.

Key Components:

  • Software Inventory Management: Keeping a detailed record of all the software assets, including their versions and licenses.
  • License Compliance: Ensuring that the organization complies with the terms and conditions of software licenses, avoiding legal issues and financial penalties.
  • Software Audit: Regularly reviewing and verifying the software assets to ensure they are up to date and in compliance with licenses.
  • Software Usage Tracking: Monitoring how software is being used in the organization to identify underutilized or redundant applications.
  • Software Procurement and Deployment: Managing the acquisition and installation of software in alignment with organizational needs and policies.
  • Asset Lifecycle Management: Overseeing the entire lifecycle of software assets from acquisition to retirement.
  • IT Cost and Software Optimization: Identifying cost-saving opportunities by eliminating unnecessary software and optimizing the use of existing assets.

Limitations with Software Asset Management (SAM):

In the modern, cloud-first business environment, traditional SAM tools often fall short. They are typically designed for managing on-site software assets and lack the infrastructure to effectively handle cloud-based applications. This is where platforms like Torii come into play. Torii’s SaaS Management Platform (SMP) extends the capabilities of traditional SAM by offering AI-powered discovery and mapping. It not only manages cloud applications but also uncovers instances of shadow IT, providing a comprehensive view of an organization’s SaaS landscape, a vital aspect often missed by conventional SAM tools.


Examples of Software Asset Management Tools (SAM) in High-Tech Companies

High-tech companies, known for their dynamic and often cloud-centric IT environments, can greatly benefit from effective SAM practices. Here are some specific examples illustrating the application of SAM tools in these settings:

  1. Cloud Application Management: In a high-tech firm, cloud-based software applications are predominant. Using SAM tools like Torii, the IT team can manage these applications more effectively. They can track usage, manage subscriptions, and ensure optimal allocation of cloud resources.
  2. Shadow IT Discovery: High-tech companies often face challenges with shadow IT, where employees use software not officially sanctioned by the IT department. SAM tools can identify and catalog these applications, helping IT managers gain control over their software environment.
  3. License Compliance in Software Development: Software development teams frequently use a variety of tools and libraries, each with its own licensing requirements. SAM tools help in ensuring compliance with these licenses, avoiding potential legal issues.
  4. Optimizing Software Spend: In a high-tech company, where numerous software tools are used across different departments, SAM tools assist in analyzing usage patterns. This data helps in making informed decisions about software procurement, avoiding unnecessary expenses on unused or underutilized software.
  5. Software Audit and Version Control: Regular software audits are crucial in high-tech environments to ensure all applications are up to date and secure. SAM tools automate this process, also keeping track of version control for software assets.
  6. Managing SaaS Lifecycles: For Software as a Service (SaaS) products, managing the lifecycle from procurement to retirement is vital. SAM tools enable IT managers to oversee this process, ensuring that SaaS products are efficiently integrated and retired when no longer needed.
  7. IT Asset Inventory Management: High-tech companies often have a diverse range of software assets. SAM tools provide a centralized platform for tracking and managing these assets, ensuring that they are used effectively and aligned with business goals.

In the context of high-tech companies, traditional SAM tools might not fully address the unique challenges posed by cloud-based environments. This is where advanced platforms like Torii SMP stand out, offering enhanced capabilities for managing modern software ecosystems.


Best Practices for Implementing and Utilizing Software Asset Management (SAM) Tools

Implementing and effectively utilizing Software Asset Management (SAM) tools, especially in high-tech companies, requires a strategic approach. Here’s a step-by-step guide to help IT managers and directors maximize the benefits of SAM tools:

  1. Conduct a Comprehensive Software Inventory: Begin by cataloging all software assets across the organization. This includes applications on-premises, in the cloud, and even unauthorized software (shadow IT).
  2. Understand Licensing Agreements: Thoroughly review and document the terms of all software licenses. This step is crucial for ensuring compliance and avoiding legal and financial risks.
  3. Integrate SAM with IT Infrastructure: Ensure that your SAM tools are seamlessly integrated with other IT management systems. This integration provides a holistic view of the IT environment and enhances efficiency.
  4. Implement Usage Tracking: Utilize the SAM tool’s capability to track how software is used within the organization. This data can help identify underutilized resources and potential cost savings.
  5. Regular Audits and Compliance Checks: Schedule regular software audits to ensure compliance with licensing agreements and to verify that all software is up to date and secure.
  6. Optimize Software Procurement and Deployment: Use insights from SAM tools to make informed decisions about purchasing new software or renewing existing licenses. Align these decisions with the company’s IT strategy and business goals.
  7. Manage Software Lifecycles: From acquisition to retirement, oversee the entire lifecycle of software assets. This approach ensures that software is efficiently utilized and retired when no longer needed.
  8. Train Staff and Promote SAM Awareness: Educate your team about the importance of software compliance and the role of SAM tools. Encourage adherence to SAM processes throughout the organization.
  9. Leverage Data for Strategic Decision-Making: Utilize the data and analytics provided by SAM tools to inform strategic IT decisions, such as IT cost optimization and software optimization.
  10. Adopt Advanced SAM Solutions for Cloud Environments: For companies heavily reliant on cloud services, consider advanced SAM solutions like Torii SMP that offer enhanced capabilities for managing SaaS and cloud applications.

Implementing these best practices will ensure that high-tech companies can effectively manage their software assets, remain compliant, and optimize IT costs.


In the realm of Software Asset Management (SAM), various tools play a critical role in helping IT managers and directors of high-tech companies efficiently manage their software assets. Here’s a list of tools pertinent to SAM, including a focus on Torii SMP:

  1. Torii SMP (SaaS Management Platform): An advanced platform designed for modern, cloud-first companies. Torii offers AI-powered discovery and mapping, providing a comprehensive view of SaaS applications, including shadow IT.
  2. IT Asset Management Software: These tools help manage both hardware and software assets, offering features for tracking, managing, and reporting on IT assets throughout their lifecycle.
  3. IT Asset Tracking Solutions: Focused on tracking the physical and digital assets of an organization. They often include barcode or RFID technology for easy monitoring of hardware components.
  4. Software License Management Systems: Specialized in managing and optimizing software licenses. They help ensure compliance with licensing agreements and avoid over- or under-licensing.
  5. Software Inventory Management Tools: These tools keep an accurate and up-to-date inventory of all software assets, aiding in compliance, audit preparation, and budgeting.
  6. Software Audit Solutions: Designed to automate the software auditing process, these tools help companies stay compliant with licensing agreements and industry regulations.
  7. Software Usage Tracking Software: These systems monitor how software is utilized within the organization, providing insights into user behavior and software efficiency.
  8. Software Procurement Platforms: Facilitate the acquisition of new software, ensuring that procurement processes align with organizational policies and budgets.
  9. Asset Lifecycle Management Systems: These tools manage the entire lifecycle of IT assets from acquisition, operation, maintenance, to disposal.
  10. Software Version Control Systems: Essential for software development teams, these tools help manage changes to software projects, ensuring integrity and consistency.
  11. IT Cost Optimization Tools: Focused on reducing IT expenses by identifying cost-saving opportunities and optimizing the use of IT resources.
  12. Software Governance and Compliance Tools: Assist in governing software usage and ensuring compliance with internal policies and external regulations.
  13. Software Deployment Management Tools: Streamline the process of deploying software across an organization, ensuring efficient and consistent software distribution.
  14. Software Vendor Management Systems: Help manage relationships with software vendors, including contract management, performance monitoring, and negotiation.
  15. IT Asset Inventory Systems: Provide a centralized database for tracking all IT assets, supporting better management and decision-making.

Each of these tools has a specific role in the comprehensive management of software assets, ensuring efficiency, compliance, and optimization in the ever-evolving IT landscape of high-tech companies.


Understanding Software Asset Management (SAM) also involves grasping related concepts that are integral to the effective management of software assets in high-tech companies. Here’s a list of key concepts related to SAM:

  1. IT Asset Management (ITAM): A broader concept that encompasses the management of all IT assets, including hardware, software, and related services. It focuses on the life cycle management of IT assets and aligning them with business objectives.
  2. License Compliance: Refers to adhering to the terms and conditions of software licenses. This is crucial for avoiding legal issues and financial penalties associated with software piracy or unauthorized use.
  3. Shadow IT: The use of IT systems, devices, software, applications, and services without explicit IT department approval. Managing shadow IT is a key challenge in SAM, especially in cloud-centric organizations.
  4. Software Procurement: The process of acquiring software, which involves requirements analysis, vendor selection, negotiation, and purchase. Effective procurement is essential for cost optimization and ensuring that software meets business needs.
  5. Asset Lifecycle Management: This concept covers the entire lifespan of an IT asset, from planning and acquisition to usage and disposal. Effective lifecycle management ensures that assets are utilized efficiently and retired when appropriate.
  6. Software Governance: Involves setting policies and standards for software acquisition, use, and disposal within an organization. It ensures that software aligns with business goals and complies with regulatory requirements.
  7. IT Cost Optimization: Strategies and practices aimed at reducing IT costs while maximizing value. This involves rationalizing software investments, renegotiating contracts, and optimizing software usage.
  8. Software Inventory Management: Keeping track of all software assets within an organization. This includes information about software versions, licenses, and usage patterns.
  9. Software Audit: A formal review process to ensure compliance with software licenses and to identify any unauthorized software usage.
  10. Software Deployment Management: The process of distributing, installing, updating, and managing software applications across an organization.
  11. Software Usage Tracking: Monitoring how software is being used in the organization to optimize licenses and reduce costs.
  12. Software Version Control: Managing changes to software applications, particularly important in software development to maintain integrity and track revisions.
  13. Software Vendor Management: Managing relationships with software vendors, including negotiations, contract management, and performance evaluation.

These concepts collectively contribute to the comprehensive understanding and effective implementation of Software Asset Management in high-tech environments, where the efficient handling of software assets is crucial for business success and operational efficiency.


FAQs: Software Asset Management Tools (SAM)

  1. How Much Money Can SAM Save? SAM has significant cost-saving potential. It enables better planning, optimized contract management, and re-harvesting of software licenses to avoid penalties. Most organizations are over-licensed by 60% but under-licensed in other areas by 30%, and a precise SAM program can address these imbalances, leading to substantial savings.
  2. Common Objection: “We’re Too Busy for SAM!” Ignoring SAM due to busyness can make a company a prime target for software audits, leading to compliance gaps and potential financial risks. Employing SAM experts can significantly reduce the workload and complexity of managing software assets.
  3. Why is Software Licensing Complicated? Software licensing complexity often arises from unique customer profiles and the ever-changing nature of technology. This complexity can increase software spending and make it challenging for companies to keep up with licensing changes.
  4. Value of SAM in Unique Systems: SAM is beneficial even for companies with niche, industry-specific software. It focuses on the licensing metric and software contract language, helping to cut costs and lower compliance gaps during audits, irrespective of the software’s uniqueness.
  5. Role of a Software Consultant in SAM: A software consultant aids in the SAM journey, which can vary in length from 2-48 months depending on the company’s needs. Their role is to provide expertise in managing software assets, ensuring compliance, and optimizing costs.
  6. Starting Point for Controlling Software Assets: To begin managing software assets, start by reviewing contracts up for renewal and identifying any audit risks. Inventory data from an organization’s tools can provide great starting points for implementing SAM and identifying savings opportunities.

These FAQs highlight the importance of SAM in optimizing software costs, ensuring compliance, and addressing the complexities of software licensing in high-tech companies.

software asset management (SAM)

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